PLM – The Way Forward for the Consumer Packaged Goods (CPG) Industry

Today one of the most diverse vertical industries is the consumer packaged goods (CPG) industry. With a range of products from beverages to bottle to footwear, software solutions need to meet varied requirements of a wide range of businesses.Consumer packaged goods (CPG) are products that are consumed on a daily basis by average consumers and have to be replaced frequently, in contrast to items that are used for long duration of time, such as cars, heavy appliances and furniture. These are fast moving products typically ranging from edible stuff and beverages to cleaning goods, wearables, beauty and healthcare products, household products etc.Although it is true that the CPG industry has been somewhat unhurried to capitalize in new technology, it is now increasingly turning to advanced and web-based applications for customer relationship management, supply chain management, enterprise resource planning, marketing automation and product lifecycle management.A number of PLM vendors, offer solutions and services categorised for the CPG sector. CPG falls under a category that will always have market demand and at the same time is stiff with competition due to high market saturation and almost zero brand switching costs.Continuous introduction of new products and better shelf experiences are the two main concerns for consumer packaged goods (CPG) manufacturing and retail companies.Every day, design and product teams come together to create, test, and consistently deploy new products and shelf blueprints. The thought is always to hone and upgrade both the products and the shelf to maximize the consumer’s response and drive greater profit for both the CPG Company and the retailer.PLM breaks down barriers between multiple teams working on the same product simultaneously and allows every team to work together using an integrated platform.It curbs the rework, delays, recalls and quality issues all leading to higher costs and lesser profits. With advanced PLM solutions and advanced PLM software teams can collectively work together to create breakthrough designs that can be easily adapted according to the local needs varying from one geography to another.How does PLM help?

PLM cuts down on the design time

Cuts down on production time

Reduces material costs

Reduces design costs

Eliminates design rework and recalls

Eliminates product recalls

Enables faster time to market

Ensures customer satisfaction

Ensures compliance

Ensures quality
The way forward helping the customers globally improve their profitability and efficiency by providing high-value technology consulting and project management outsourcing services.

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